/ Features / Cohort Analysis

Cohort Analysis

I need to know how long it takes prospects to move through my funnel.

Our Cohort Analysis provides relational reporting of any selected group, for instance, how long it is taking new leads to move through each step of your funnel, in any specific time frame.


Cohort analysis relational reporting

Get relational, not just transactional, reporting

Historically, reporting from PMSs and CRMs has been transactional, versus relational in nature. What this means is you might see that last month you had 10 leases at a property, but only 5 tours, which leads to the critical question, where did these leases come from?

Our Cohort Analysis lets you track prospects through each step of the funnel, so you can see exactly what their journey looks like.

Identify breakpoints in your funnel

It is Marketing’s job to deliver top of funnel new website visitors and leads, but after that prospects must go through an entire journey to lease application, lease signing, and move in.

With Cohort Analysis you can see exactly what patterns and velocity looks like, and identify any potential issues that ultimately are impacting what gets across the finish line.

Prospect journey relational reporting

Isolate campaign performance or marketing changes

Launch a new PPC campaign or overhaul your website. Isolate a cohort to that period of time and see how that prospect journey compares to the previous funnel duration. For instance, are leads that were produced in Q1 converting faster than leads produced in Q2?

Learn More With a 15 Minute Introduction to Remarkably

Know how long it takes prospects to move through your funnel.

Get relational, not just transactional, reporting.

Produce programmatic insights otherwise virtually impossible to do manually.

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